The reason of being
At Medhealth all of us think differently. We strongly believe, in business it doesn’t matter WHAT you do, it matters WHY you do it…
When companies talk about WHAT they do and how advanced their products or services are, they may have appeal, but they do not necessarily represent something to which we want to belong. But when a company clearly communicates their WHY, what they believe and we believe what they believe, then we will sometimes go to extraordinary lengths to include those products or brands or services in our lives.
The reason is not because they are better, but because they become markers or symbols of the values and beliefs, we hold dear.
Those products and brands and services make Us feel like we belong, and we feel a kinship with others who “buy” the same things.